About this course

In today’s digital era, social media has become a powerful tool for healthcare professionals to educate, inspire, and connect with a global audience. As a health influencer or medical influencer, sharing life-saving information, combating misinformation, or building trust with patients and peers, a strong online presence is now an essential skill in modern healthcare.

However, navigating the digital landscape effectively requires more than just posting content in social media — being so called doctor influencer demands strategic thinking, authenticity, and a clear understanding of how to communicate complex medical topics in an accessible way.

This course is designed to bridge the gap between clinical expertise and digital communication, empowering healthcare professionals to harness social media as a force for good. By mastering these tools, participants can amplify their voices, strengthen patient engagement, and establish themselves as trusted thought leaders in their fields.